2026
E.O.W. Conference
A full event campaign for Extraordinary Ordinary Women, an annual women's conference in Detroit, rebuilt around a new theme and delivered in three weeks.
Event Campaign
Conference
Know More
Every spring, Fountain of Truth Christian Center in Detroit hosts E.O.W., a multi-day conference built to inspire and equip women in their faith. I've designed every one since 2016.
Trusted with the full event since 2016
Extraordinary Ordinary Women is the vision of Pastor Brenda Jones, who hosts the conference each year and brings in speakers from around the country. The relationship started with a referral in 2016, and the church has brought me back for every conference since, trusting me with the whole event instead of one flyer at a time.
For 2026 the theme was Legacy, and I handled the full campaign: the save the date, the main flyer, social and website graphics, attendee badges, a magazine style program, and the screens attendees saw during every service.
Problem
A new theme midway through planning, sixteen speakers to feature, and about three weeks to rebuild and deliver the entire campaign.
The campaign started a year early. I designed a save the date for "L.E.G.A.C.Y. Family Matters" in purple and gold, and it was unveiled at the close of the 2025 conference. Midway through planning, the theme shifted to "Legacy: It Starts With You," and the visual direction had to shift with it.
The conference ran April 9 to 12, in person and virtually, with nightly services, a Saturday workshop, a luncheon, and a lineup of sixteen speakers. Every one of them needed to be seen, and every piece needed to hold together across social media, the website, print, and the screens during service. With about three weeks to do it, there was no room for a long concept phase or a separate look for each piece.
Concept
Give every speaker room to be seen, and keep the new look connected to what people had already seen.
I moved the palette to sage green and pink with gold accents and kept LEGACY as the anchor, so the campaign still connected to the save the date people saw a year earlier. The new theme line sits directly beneath it in a pink band that carries across every piece.
The main flyer set the structure for everything else. Pastor Brenda Jones anchors the top as host, and the other fifteen speakers sit on three uniform rows beneath her. Each person gets equal space, and the lineup reads as one organized group instead of a collage of scattered faces.
The System
One visual system, built from the main flyer, that carried the campaign from the feed to the room.
The 2026 campaign included promo graphics for social media and the conference website, attendee badges, a magazine style program booklet distributed digitally by QR code, individual speaker graphics for the screens, and announcement graphics displayed during each service.
The program is built to carry paid ads, a format I've designed in past years, though the church ran it without ads this year. Earlier campaigns also included retractable banners and other print, so the scope flexes to what each conference needs. Every piece shipped inside the three week window.
More Works
FAQ
01
How much does it cost?
02
What is the process?
03
How do I know you're right for me?
04
Do you offer discounts or packages?
05
Is a deposit required?
06
How many revisions do I get?
07
What files do I receive?
08
Who owns the final files?
2026
E.O.W. Conference
A full event campaign for Extraordinary Ordinary Women, an annual women's conference in Detroit, rebuilt around a new theme and delivered in three weeks.
Event Campaign
Conference
Know More
Every spring, Fountain of Truth Christian Center in Detroit hosts E.O.W., a multi-day conference built to inspire and equip women in their faith. I've designed every one since 2016.
Trusted with the full event since 2016
Extraordinary Ordinary Women is the vision of Pastor Brenda Jones, who hosts the conference each year and brings in speakers from around the country. The relationship started with a referral in 2016, and the church has brought me back for every conference since, trusting me with the whole event instead of one flyer at a time.
For 2026 the theme was Legacy, and I handled the full campaign: the save the date, the main flyer, social and website graphics, attendee badges, a magazine style program, and the screens attendees saw during every service.
Problem
A new theme midway through planning, sixteen speakers to feature, and about three weeks to rebuild and deliver the entire campaign.
The campaign started a year early. I designed a save the date for "L.E.G.A.C.Y. Family Matters" in purple and gold, and it was unveiled at the close of the 2025 conference. Midway through planning, the theme shifted to "Legacy: It Starts With You," and the visual direction had to shift with it.
The conference ran April 9 to 12, in person and virtually, with nightly services, a Saturday workshop, a luncheon, and a lineup of sixteen speakers. Every one of them needed to be seen, and every piece needed to hold together across social media, the website, print, and the screens during service. With about three weeks to do it, there was no room for a long concept phase or a separate look for each piece.
Concept
Give every speaker room to be seen, and keep the new look connected to what people had already seen.
I moved the palette to sage green and pink with gold accents and kept LEGACY as the anchor, so the campaign still connected to the save the date people saw a year earlier. The new theme line sits directly beneath it in a pink band that carries across every piece.
The main flyer set the structure for everything else. Pastor Brenda Jones anchors the top as host, and the other fifteen speakers sit on three uniform rows beneath her. Each person gets equal space, and the lineup reads as one organized group instead of a collage of scattered faces.
The System
One visual system, built from the main flyer, that carried the campaign from the feed to the room.
The 2026 campaign included promo graphics for social media and the conference website, attendee badges, a magazine style program booklet distributed digitally by QR code, individual speaker graphics for the screens, and announcement graphics displayed during each service.
The program is built to carry paid ads, a format I've designed in past years, though the church ran it without ads this year. Earlier campaigns also included retractable banners and other print, so the scope flexes to what each conference needs. Every piece shipped inside the three week window.
More Works
FAQ
01
How much does it cost?
02
What is the process?
03
How do I know you're right for me?
04
Do you offer discounts or packages?
05
Is a deposit required?
06
How many revisions do I get?
07
What files do I receive?
08
Who owns the final files?
2026
E.O.W. Conference
A full event campaign for Extraordinary Ordinary Women, an annual women's conference in Detroit, rebuilt around a new theme and delivered in three weeks.
Event Campaign
Conference
Know More
Every spring, Fountain of Truth Christian Center in Detroit hosts E.O.W., a multi-day conference built to inspire and equip women in their faith. I've designed every one since 2016.
Trusted with the full event since 2016
Extraordinary Ordinary Women is the vision of Pastor Brenda Jones, who hosts the conference each year and brings in speakers from around the country. The relationship started with a referral in 2016, and the church has brought me back for every conference since, trusting me with the whole event instead of one flyer at a time.
For 2026 the theme was Legacy, and I handled the full campaign: the save the date, the main flyer, social and website graphics, attendee badges, a magazine style program, and the screens attendees saw during every service.
Problem
A new theme midway through planning, sixteen speakers to feature, and about three weeks to rebuild and deliver the entire campaign.
The campaign started a year early. I designed a save the date for "L.E.G.A.C.Y. Family Matters" in purple and gold, and it was unveiled at the close of the 2025 conference. Midway through planning, the theme shifted to "Legacy: It Starts With You," and the visual direction had to shift with it.
The conference ran April 9 to 12, in person and virtually, with nightly services, a Saturday workshop, a luncheon, and a lineup of sixteen speakers. Every one of them needed to be seen, and every piece needed to hold together across social media, the website, print, and the screens during service. With about three weeks to do it, there was no room for a long concept phase or a separate look for each piece.
Concept
Give every speaker room to be seen, and keep the new look connected to what people had already seen.
I moved the palette to sage green and pink with gold accents and kept LEGACY as the anchor, so the campaign still connected to the save the date people saw a year earlier. The new theme line sits directly beneath it in a pink band that carries across every piece.
The main flyer set the structure for everything else. Pastor Brenda Jones anchors the top as host, and the other fifteen speakers sit on three uniform rows beneath her. Each person gets equal space, and the lineup reads as one organized group instead of a collage of scattered faces.
The System
One visual system, built from the main flyer, that carried the campaign from the feed to the room.
The 2026 campaign included promo graphics for social media and the conference website, attendee badges, a magazine style program booklet distributed digitally by QR code, individual speaker graphics for the screens, and announcement graphics displayed during each service.
The program is built to carry paid ads, a format I've designed in past years, though the church ran it without ads this year. Earlier campaigns also included retractable banners and other print, so the scope flexes to what each conference needs. Every piece shipped inside the three week window.
More Works
FAQ
How much does it cost?
What is the process?
How do I know you're right for me?
Do you offer discounts or packages?
Is a deposit required?
How many revisions do I get?
What files do I receive?
Who owns the final files?